Now it all adds up for Basamh

FMCG distributor Basamh plans to expand its presence into other Middle East markets. To increase production volume and sales, they needed to modernize their promotions management system and off-invoice agreements. The company’s current system supported all of the group's distribution channels; however, it was not sufficiently scalable or operationally efficient enough to calculate monthly provisions and closure processes long term. After concluding an exhaustive analysis of their large food accounts channel, Basamh identified Vistex as the best solution for supporting their business initiatives, calculating best net customer pricing, and making promotions management more efficient.

Basamh implemented Vistex Solutions for SAP to manage on-invoice promotions, claims processing, rebates, and incentive calculations. Vistex Solutions for SAP was selected because it was embedded in SAP ECC and took advantage of SAP’s core environment. As a result, the software was conveniently integrated with the Basamh distribution management model solution, allowing the flow of information between SAP ECC and Business Warehouse to be maintained without the need for additional systems integrations. The native integration with SAP ERP and its customer master records ensured unique data maintenance in any applicable channel management processes, including pricing, master data, order to collection, and more. Basamh also benefited from complete systemwide traceability.

 Implementing Vistex Solutions for SAP optimized Basamh’s calculation processes and reduced the Customer Service Department’s administrative workload by automating processes and minimizing the total cost of ownership.