Sequential Brands chose License Maestro to gain a 360 degree view into their business

Keeping track of the lifecycle of a licensing contract is difficult. From deal creation to approvals to invoicing and payments, there’s a lot that goes into running an agency or being a licensee or licensor. And as all of these companies know, when you’re dealing with multiple contracts across brands, product lines and areas of the business, revenue can get lost.

License Maestro from Vistex is the world’s leading software for managing IP rights and royalties from brand licensing companies to applications in publishing, technology transfer and beyond.

Read how Sequential Brands uses License Maestro to “provide[s] complete visibility into a complex area, our brands’ and licensees’ performance” and see how it can help your IP management.

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