Post Category: Cloud

Incentives in the Cloud???

Posted by Claudio Ayub

Cloud Incentives
The Cloud requires a new method of incenting partners and their teams.

In these times of business model transformation to the cloud, incentive and loyalty marketers must redesign their incentive programs to support more than deals won and quarterly revenue goals. When designing and structuring incentive and loyalty programs for a recurring revenue model, channel marketers need to realize that incenting closed deals only, will not help attain the desired performance improvement.

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